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Unique Cruise Solutions The news you need to know |
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Cruise News for the Corporate Travel Professional |
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Carnival Reports Record Wave Season, Boosts Summer Prices |
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Top cruise executives and cruise-selling travel
agents have been saying it for weeks: The so-called Wave Season for cruise
bookings so far is showing surprising strength. Now industry giant Carnival
Cruise Lines is reporting record wave season bookings, with strong reservations
activity for 2010 departures. As a result of the strong booking volumes,
Carnival said a general price increase will be implemented effective March 22
for all summer sailings in June, July and August – something that should boost
the spirits and revenues of cruise-selling agents. Carnival said that for the period of Jan. 1 through Feb. 21, 2010, bookings were at unprecedented levels for the line's 22 ships, which operate three- to 15-day voyages from a variety of convenient North American home ports. “We're seeing significantly increased volume as consumers are taking advantage of the incredible value that a Carnival cruise provides,” said Carnival President and CEO Gerry Cahill. “And while pricing hasn't fully recovered to 2008 levels, we are increasing prices and will implement an across-the-board increase effective March 22.” Cahill said that the price increases will vary by departure date but will be up to 5 percent. He attributed the record booking activity to a wide range of factors, including strong travel agent partner support, targeted marketing initiatives, itinerary enhancements and the wide variety of close-to-home departure points. Wave season typically runs from about mid-January through early spring and is traditionally the busiest booking period in the cruise industry. |
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Worldwide Travel & Cruise Assoc., Inc. 150 S. University Dr. Ste E, Plantation, FL 33324 - USA Tel: +1 954 452 8800 Fax: +1 954 252 3945 EMail: sales@cruiseco.com |
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